- NLSN產業地位改變！
- NLSN最著名的是電視評等，但以下...
- Today, media consumption is changing. Today's consumers are on Facebook (FB) and Instagram. They are consuming media on demand from Hulu, Amazon (AMZN), Netflix (NFLX) (note: Netflix has no ads), Spotify (SPOT), and various other over-the-top services. These companies often have most of, if not all, the information advertisers want on how their ad campaigns are performing. So long as the company's data can be trusted, there is a much reduced role for a third-party company like Nielsen.
- Nielsen: Continuing To Be Disrupted By Digital
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